It suddenly dawns on Democrats that ethnic pandering is bombing with Latino voters
Latinos are like other Americans, which makes them a tougher sell for Democrats than they'd like. They arrogantly expect them to fall into line like other special interest groups.
Monica Showalter | June 11, 2026
Democrats have been losing Latino voters in droves to President Trump and many Republicans, to the consternation of many leftist leaders, all of whom view Latino voters as 'their' voters, as loyal as black voters to Democrats; "their" property. They always have.
So, one of them decided to hire a leftwing consultant to try to sort it out for them: Turns out ethnic pandering -- the politics of building ethnic blocs and representational box checking, and diversity based on skin tone -- doesn't impress them much.
According to the New York Times:
Way to Win, a Democratic-aligned group that focuses on the Sun Belt, including Latino voters, has a new report out today that offers some possible answers for the party.
One conclusion: “The fastest way to lose these communities is to treat their ethnicity as the most interesting thing about them,” the report says.
It’s worth lingering on that statement. Some Democrats have long treated Latino voters as a kind of monolithic group. They’ve focused on Spanish-language advertising, brought mariachi bands to campaign rallies, and sprinkled Spanish into their speeches — all in an effort to attract a growing demographic that is essential to a winning national coalition.
This report suggests that the reality is much more complicated.
Turns out Latinos are voting Republican because they are more like Republicans.
They don't want everything to be about race, se habla español, historic firsts, or free tacos for the rally, for example, as I saw in one anti-Karen Bass ad mocking it.
more
https://www.americanthinker.com/blog/2026/06/it_suddenly_dawns_on_democrats_that_ethnic_pandering_is_bombing_with_latino_voters.html
