Published January 29, 2026 5:49pm EST
Middle-income Americans struggling to keep up as living costs weigh on paychecks, survey says
Survey shows 68% say their income is falling behind rising expenses, with 49% focused solely on keeping up with costs
By Eric Revell FOXBusiness
Middle-income Americans are continuing to feel financial strain and say their income is being outpaced by the rising cost of living, according to a new analysis by Primerica.
The financial services firm released the latest edition of the Primerica U.S. Middle-Income Financial Security Monitor quarterly survey on Thursday, which showed that 68% of middle-income Americans said their income is falling behind the cost of living – a figure that has remained steady in the last two years.
The analysis found that 49% of middle-income American families said their primary financial goal for the year ahead was to simply keep up with rising costs, signaling that they're not anticipating any near-term relief.
Primerica CEO Glenn J. Williams told FOX Business in an interview that, "As you might expect after a number of years of this pressure, the attitudes of middle-income families have kind of leveled out – they're not getting worse, but they certainly haven't turned and aren't getting significantly better yet."
"Many of them are in a deficit position, they've either used savings or credit cards to fill the gap," Williams added, noting that even when cost of living pressures start to ease and with wages overtaking price increases, they won't feel the benefit right away due to credit card debt or the need to rebuild savings.
Finding enough money leftover in the budget to save not only for big-ticket purchases like homes or cars, but also for accumulating an emergency savings fund that can be tapped during unexpected circumstances.
more
https://www.foxbusiness.com/economy/middle-income-americans-struggling-keep-up-living-costs-weigh-paychecks-survey-says