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Offline 240B

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‘Morning Joe’ Ratings Crater To New Lows
« on: November 22, 2024, 05:31:41 pm »

‘Morning Joe’ Ratings Crater To New Lows

Trending Politics News
By Chris Powell
November 21, 2024

MSNBC’s flagship morning program, Morning Joe, has seen its ratings tumble to some of the lowest levels in its history, with audiences fleeing amid controversy surrounding co-anchors Joe Scarborough and Mika Brzezinski. The duo, long critical of former President Donald Trump, reportedly met with him at Mar-a-Lago earlier this week in an effort to “restart communications,” leaving many of the network’s left-leaning viewers feeling betrayed.

From Monday to Wednesday, the show’s overall average audience fell 20%, to just 618,000 viewers. The decline was even steeper among the 25-to-54 demographic — the group most sought after by advertisers in news programming — which saw a 45% drop, falling to an average of just 49,000 viewers. On Wednesday alone, the program drew 647,000 viewers overall and a mere 51,000 in the key demographic, marking a 15% and 41% decline, from Monday’s figures according to Variety.

The backlash was swift after Scarborough and Brzezinski revealed on Monday that they had visited Trump’s Florida estate. The anchors have spent years criticizing the former president, making their apparent overture to him all the more polarizing. Internal MSNBC sources described the move as a “cowardly” attempt to court favor with Trump, alienating a core audience that had tuned in for years to hear sharp critiques of his administration.

(more)
https://trendingpoliticsnews.com/morning-joe-ratings-crater-to-new-lows-mace/
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Offline rustynail

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Re: ‘Morning Joe’ Ratings Crater To New Lows
« Reply #1 on: November 22, 2024, 05:42:05 pm »
 “I just think that their appeal is becoming more selective”
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Online DB

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Re: ‘Morning Joe’ Ratings Crater To New Lows
« Reply #2 on: November 22, 2024, 05:54:25 pm »
They weren't offering "sharp critiques"...

They were outright lies. Over and over.
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Online mountaineer

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Re: ‘Morning Joe’ Ratings Crater To New Lows
« Reply #3 on: November 22, 2024, 06:38:00 pm »
Ian Jaeger
@IanJaeger29
BREAKING: Elon Musk has just confirmed that he and Donald Trump Jr. are likely to try and purchase MSNBC.
2:25 PM · Nov 22, 2024

« Last Edit: November 22, 2024, 06:38:47 pm by mountaineer »
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