After Bud Light Debacle, Major Competitor Goes All-In on LGBT 'Pride' and Vows to Continue 'For Decades to Come'
Johnathan Jones, The Western Journal By Johnathan Jones, The Western Journal
Published June 22, 2023 at 5:15pm
Molson Coors, the Chicago-based company that owns the Miller and Coors brands of beers, has vowed to sponsor LGBT events “for decades to come.”
The disclosure comes amid an organic, nationwide boycott of Bud Light from conservatives over the brand’s former partnership with transgender activist Dylan Mulvaney.
Molson Coors brands such as Miller and Coors have benefited from the drop in sales of Bud Light and other AB InBev products.
But the company is again sponsoring this year’s annual LGBT “pride” events in Denver this coming weekend.
The 2023 Coors Light Denver Pride Parade is scheduled for Sunday in the city’s downtown area. A 14-block parade sponsored by the brewer is scheduled to begin at 9:30 a.m. local time.
https://thefederalistpapers.org/us/bud-light-debacle-coors-goes-all-in-lgbt-pride