Crist I am not worried about. Nikki Fried I am; she's young, pro-choice female and anti 2A (NRA).
For DeSantis, Crist and Fried, ad campaigns show candidates' vulnerabilitiesPolitical advertising can be annoying, repetitive, and not very useful in deciding how we should vote, but it’s fun to read tactics into the messages the candidates present.
We’ll see a whole lot of ads on TV, social media and in our mailboxes in the weeks before the Florida primaries. After an all-too-brief lull, once the nominees are picked, the barrage of boasting and mudslinging will intensify in the fall.
It’s not a very good way to select important government officials and we should regard anything they say about themselves or their opponents with great skepticism. How they sell themselves to voters is no indication of how they’ll govern but it’s interesting to see what the candidates think is important about themselves, as opposed to what voters might care about.....
....Let’s start with Charlie Crist, just because he’s been around so long and has run so often. The former governor’s campaign to be Florida’s future governor is based mostly on attacking the current governor, Ron DeSantis. Crist has a primary with Agriculture Commissioner Nikki Fried on Aug. 23, but he wisely acts as if it’s already November.
Crist hit the airwaves first. His spots intersperse the relaxed, affable Charlie interacting with everyday citizens — contrasting with his concerned, sorrowful visage as he discusses DeSantis “bullying” school children for wearing masks at a news conference. “Fighting back” is the takeaway from Crist’s ad.
For Fried, the message is “something new.” That’s undeniable — Florida has never had a woman in the governor’s office, nor a Democrat in the past quarter-century. She ran her first TV spot last week, showing her walking among rows of white, male, blue-suited mannequins and saying, “Florida’s had 46 governors — some good, some bad and some, depends on which way the wind’s blowing.”..................
..............DeSantis, untroubled by a primary hurdle, recently began his general election race with a feel-good ad featuring his fan mail. The governor is shown in classrooms and waving to friendly crowds, enjoying cards and letters as voices of children and parents thank him for keeping Florida open during the pandemic and taking conservative positions. The word “freedom” resonates through the 60-second spot............
https://www.tallahassee.com/story/opinion/columnists/cotterell/2022/08/07/florida-governor-candidate-ads-show-vulnerabilities-desantis-crist-fried/10243435002/
