Biden puts financial windfall to work with new ad campaign that outpaces Trump
by David M. Drucker, Senior Political Correspondent |
| September 09, 2020 06:30 AM
Joe Biden flexed his newfound financial advantage over President Trump with a $15.4 million television and radio advertising campaign targeting at least nine states, an investment that puts the Democratic nominee on track to outspend the Republican incumbent by $1.4 million over the next seven days.
The former vice president is on offense in Arizona, Florida, Michigan, North Carolina, Pennsylvania, and Wisconsin, with advertising expenditures that are outpacing Trump in each of these critical battlegrounds. Additionally, the president is defending Georgia, Iowa, and Ohio, states he won with relative ease four years ago, with sizable ad buys that are going virtually unchallenged on the airwaves by his Democratic opponent.
To mark the first week of the fall sprint to Election Day, the Biden campaign infused his advertising campaign with two new television spots. The first, a mostly positive, 60-second ad lays out the nominee’s domestic agenda. The other, a 30-second spot, hits Trump over Social Security, claiming his proposal to defer or eliminate the payroll tax would push the popular entitlement program into insolvency.
"In the few states he's targeting, Trump has been badly outspent on the airwaves,†Biden campaign spokesman Michael Gwin said. “Even then, the Biden-Harris campaign — powered by enormous grassroots support — has rapidly erased Trump's cash-on-hand advantage as his team spends money like drunken sailors.â€
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