Anything which gives Bloomy momentum is dangerous. He's slick, knows how to advertise, and he has the funds to be relentless as an opponent. Put a gushing media behind that, and there is real danger to the Republic there.
Keep in mind the millions he has spent out of pocket to influence elections and likely legislators, if not legislatures in his anti-gun jihad. This is not someone we want within arm's reach of the halls of power ever again.