The mindless slogan makes no difference to me. I don't care if it's called "Late for Dinner," if this ratchets up the hysteria about Opioids and causes legitimate patients to get cut off from their life-saving pain medications, I'm against it, and will turn anti-Melania in the process. I'm not "Never Trump," but this will push me into that camp.
I have loved ones who will suffer from this.