Attributing the decline in Target sales entirely to the company's ill-considered embrace of leftish gender politics overlooks the fact that at the same time, the company shut down one of its most attractive discount programs. Prior to replacing its own pharmacy operations with in-store CVS pharmacies, Target had a program that gave a 5% discount on a day's purchases -- no limit on amount -- (stacked with the 5% off for using their credit card to give just shy of a 10% discount) whenever one filled five prescriptions. The premium program now offered is a $5 gift card when one fills 10 prescriptions.
I moved all my prescriptions to the local Kroger affiliate that gives "fuel points" -- two prescriptions filled get $0.10 off per gallon of gas, ten giving $0.50 off per gallon -- about the same value as the new CVS/Target program if you only fill a 10 gallon tank, but we fill a 10 gallon and a 12 gallon (and occasionally some gas cans) bringing both vehicles in so the discount applies to both, and it also stacks with other ways of earning "fuel points". It is nowhere near as valuable to me as the old Target discount program, but much better than what they now offer.