Doesn't sound like someone who intends to spend the next 8 years in the white house.
The Kremlin maybe but not the White House.
Remember, Trump has absolutely no problem with a venture failing as long as he has protected his downside. He constantly takes on ventures he knows will fail so he can build his brand. Building his brand is generally is bigger goal in almost any venture. What better way to get a loyal media following than he is now- and better yet, build them up to where he is the only one they can trust and all other media companies are conspiring against them.
It is very doubtful that Trump's real intention running for President is to 'Make America Great Again' because he has never chosen 'America First' in his own ventures- just the opposite. He also isn't running because of corruption and cronyism because, again, he has run his own ventures on the back of corruption and cronyism.
It is totally possible he is running because he wants his name and face in history books for centuries to come. He wants a painting of his likeness in the White House and in every classroom in the country. It could be all about his ego.
He cold be running to help his friend Hillary (and maybe it got a bit out of hand).
Or like his previous run for President (and other 'toying' with running), all this is about, is building the Trump Brand.