I detect some cynicism there, truth.
I think Levin, Hannity and Beck are sincere, true believers. Nothing phony about them.
But, because there's big money in their arena it's easy for some to attribute ulterior motives. As a capitalist I believe that the pursuit of money and belief in your cause are not mutually exclusive.
If they can unite independents, conservatives, disaffected democrats and republicans, libertarians against an all powerful, liberty stealing, ever growing DC leviathan, then they deserve as many riches as they can garner.