March 27, 2025
The Racial Content of Advertising
By Jeffrey Folks
In an advertisement currently running on TV, a young white male kneels on his front lawn, trimming the grass one blade at a time with a nail clipper. Next door, a slightly older black male sits comfortably on his porch, scanning his automated payroll accounts with an air of confidence and superiority as he looks askance at his foolish neighbor.
In another ad, a large, middle-aged black woman dances and sings her way through the supermarket aisles, waited upon entirely by whites. At one point, she stands still, looking doubtfully at a middle-aged white male who has taken a break from mopping the floors. In the end, she breezes out of the store, her cart filled by white employees overjoyed to serve her.
In yet another ad, two young girls are selling something like Girl Scout cookies — one using a payment app and another relying on cash. The black girl who uses the app has sold her entire wagonload of goods before the other has sold much of anything. At the end, the black girl wheels her wagon off with a baseball glove and ball inside (indicating she is headed out to play), looking back with a knowing smile at her less clued-in white neighbor.
These are just a few of the dozens of ads now airing that depict whites in a demeaning manner and blacks as their superiors in intelligence and ability.
more
https://www.americanthinker.com/articles/2025/03/the_racial_content_of_advertising.html