http://www.washingtonexaminer.com/rnc-builds-a-campaign-for-trump/article/2592099The RNC is building a campaign for Trump
By David M. Drucker (@DavidMDrucker) • 5/24/16 12:05 AM
The Republican Party is racing to build a presidential campaign for Donald Trump.
The presumptive GOP nominee enters the general election with an organization even thinner than Mitt Romney's four years ago. Trump won the primary by dominating media coverage. He didn't bother to develop a ground game or data analytics program, believing those modern tools overrated.
The Republican National Committee is filling the void.
The party invested more than $100 million, and counting, since 2012 to construct and refine cutting edge voter turnout and digital operations after being outclassed by President Obama. The plan was to create a turnkey operation for the 2016 nominee that could compete with the Democrats.
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