Hollywood Can't Ditch Its Teslas Fast Enough: "They're Destroying Their Leases and Walking Away"
In late August, Bloomberg reported rumors that electric automaker Tesla plans to reveal its forthcoming autonomous robotaxi - expected to be called the Cybercab - on Oct. 10 at the Warner Brothers studio lot in Burbank. This vehicle will reportedly be purpose-built to function solely as a self-driving cab. As such, it will not contain an accelerator or brake pedals or a steering wheel, and will be hailed via a special Tesla app. A week or so ago, sources shared an image of a small canary yellow vehicle trolling the Warners lot, tailed by Tesla production vehicles, leading some to suggest it was a camouflaged robotaxi.
Overstatements, obfuscations and broken promises regarding the unveiling and production of future Tesla products - a "semi" tractor-trailer, a new sporty roadster, an entry-level vehicle, this robotaxi - are so frequent as to be standard operating procedure. Since Tesla entirely eliminated its public relations department four years ago, The Hollywood Reporter can't confirm that this event (already postponed once this year) will occur at all.
But, if it does move forward, the global launch of a new Tesla at Warners is certain to raise eyebrows in Hollywood and draw scrutiny toward the chummy relationship between the carmaker's increasingly controversial CEO, Elon Musk, and Warner's embattled chief executive, David Zaslav. (Warner Bros. declined to comment on the rumored robotaxi reveal.) As Musk has continued his trajectory into the MAGA-verse - pledging allegiance to right-wing conspiracies, amplifying racist and antisemitic messages, disparaging trans people, including his own daughter, and endorsing Donald Trump - his stock in Hollywood, and that of his brand, has plummeted.
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