Why climate change activists have failed to score public supportBy Kevin D. Williamson
July 22, 2023
We are hearing even more than usual about climate change this summer and that is not surprising — not with dog-days news cycles driven by record-setting heat waves, torrential rains and widespread Canadian wildfires.
Some climate activists think we are not hearing enough about the issue: Writing in The Guardian, columnist Jonathan Freedland insists that the problem is one of marketing. “The climate movement has devoted relatively few resources to reaching or persuading the public,” he writes, preposterously.
He quotes progressive p.r. man David Fenton — “We’re in a propaganda war, but only one side is on the battlefield” — and cites former United Nations climate grandee Christiana Figueres, who claims “the climate community has recoiled from marketing.” Why? Because, Figueres says, it is “sort of tainted. It’s icky. You know, ‘We’re too good for marketing. We’re too righteous’. . . Hopefully we’re getting over it.”
Of all the dumb and dishonest things that have been written and said in the climate debate, the notion that climate-change activists just can’t get their message out — that they won’t stoop to marketing — may be the very dumbest and most dishonest.
Billions of dollars have been spent on climate-change advocacy, to say nothing of money devoted to actual climate policies.
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Climate activists have the commanding heights. What do the so-called deniers have? A few of my cranky libertarian friends.
And voters.
The real issue with climate policy isn’t that voters don’t know about the issue — it is that they disagree. Climate policy touches everything from big tech to farming to economic growth, everything from the homes we live in to the cars we drive, and, as such, an ambitious climate program will necessarily impose big costs.
The Alexandria Ocasio-Cortezes of the world can pretend that green policies will pay for themselves, but no serious person believes that.
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Source:
https://nypost.com/2023/07/22/climate-change-activists-have-failed-to-score-public-support/