Modelo Owner Complains Trump’s Crackdown on Illegal Immigration Hurts Sales

[mystery-ak]

Sean Moran 13 Apr 2025

Executives for Modelo Especial owner Constellation Brands said Thursday their sales have fizzled out thanks to President Donald Trump’s crackdown on illegal immigration.

“Efforts to go to restaurants, to have social gatherings, things that are very much beer occasions, have softened in the more recent term,” Constellation Brands CEO Bill Newlands said.

The executive said that Latino customers, who represent half of the beer brand’s customer base, have limited social gatherings, which Newlands said often include beer drinking.

The beer executive said the company’s research has shown Hispanic customers have felt the impact of job losses in industries with higher-than-average Latino employment.

Andrea Teixeira, a J.P. Morgan analyst, said, “We think the quick change in tone/outlook at least partially reflects the likely reality that the company was benefiting over the past number of years from loose immigration policy.”

more
https://www.breitbart.com/politics/2025/04/13/modelo-owner-complains-trumps-crackdown-on-illegal-immigration-hurts-sales/

[Hoodat]

So Modelo is saying that their business model is reliant upon lawbreakers?

[mountaineer]

Modelo sales in the U.S. surpassed Bud Light after Bud's Dylan Mulvaney fiasco. I doubt the deportation of a few thousand illegals has had a significant impact on Modelo.

[jafo2010]

And we the people of the USA should care about Modelo sales falling why exactly?  It is one product, and the reason could be many besides policies from the federal government.

The stupidity has to be reduced because it is just becoming too prevalent.

[Wingnut]

Tecate.

[DefiantMassRINO]

Constellation Brands can still sell Modelo and Corona to Latinos in their home countries.