Cyber Monday Sales Drop For First Time Ever As Consumers Saw Fewer DiscountsHarry Wilmerding
Contributor
November 30, 2021 1:02 PM ET
Font Size:
Cyber Monday online sales dropped for the first time ever as consumers experienced fewer discounts and began their holiday shopping earlier than in previous years.
Consumers spent $10.7 billion on Monday, a 1.4% decrease compared to the same day in 2020, according to Adobe Analytics, CNBC reported. Monday’s figure marks the first time that Adobe recorded a decrease in spending on one of the nation’s busiest online shopping days since the firm first reported on e-commerce in 2012.
The holiday shopping season will still see record-breaking e-commerce activity overall, though, as consumers began purchases earlier than in previous years, Adobe Analytics reported.
https://twitter.com/CortesSteve/status/1465699506574356493more
https://dailycaller.com/2021/11/30/national-retail-federation-adobe-holiday-shopping-cyber-monday-consumer-spending/