MSNBC ratings collapse postelection, Fox News surges as cable faces an uncertain future
Story by Stephen Battaglio • 13h
When a sports team loses, its fans don't hang around for the postgame show.
The same goes for the tribal habits of cable news audiences.
Viewers have fled left-leaning MSNBC since Vice President Kamala Harris lost the presidential race to former President Trump on Nov. 5. The audience for the Comcast-owned channel is down 46% compared to the first 10 months of 2024, according to Nielsen data.
CNN, which has long battled ratings swings dictated by news coverage, is down 33% after the election.
Fox News, which last week presented Trump with its “Patriot of the Year” honor, has seen its audience surge. In November, the Murdoch family's network captured a 70% share of the cable news audience in the weeks since the president-elect won another term in the White House; that's the largest in its history.
https://www.msn.com/en-us/entertainment/news/msnbc-ratings-collapse-postelection-fox-news-surges-as-cable-faces-an-uncertain-future/ar-AA1vHj01?ocid=msedgdhp&pc=HCTS&cvid=420dc614f27340bb90985995174f4628&ei=61
