America needs more modern and efficient means of generating, transmitting, and consuming electricity - smarter grid technology.
What's happening is energy rationing. It's a dangerous precedent. It discourages re-investment in energy infrastructure, and hinders economic growth.
If you are C. Montgomery Burns, which is more profitable with less risk - rationing or increasing capacity? Rationing. Rationing also has the added value of keeping electricity supply scarce, thus, increasing the natural price of electricity (and increasing profits).