Author Topic: Ford cuts F-150 Lightning output, ups Bronco, Ranger production. Here’s the effect on jobs  (Read 235 times)

0 Members and 1 Guest are viewing this topic.

Online Elderberry

  • TBR Contributor
  • *****
  • Posts: 24,405
American Military News by Breana Noble - Detroit News  January 22, 2024

Ford Motor Co.’s decision to reduce all-electric F-150 Lightning pickup production is affecting 1,400 jobs in Dearborn, Michigan. Meanwhile, it’s hiring nearly 900 people in Wayne for assembly of Bronco SUVs and Ranger midsize trucks.

The Dearborn automaker in a Friday news release said it’s seeking to balance production to meet customer demand. It says it expects growth for Lightning sales this year, but it’s less than previously anticipated. The production cut is the latest pullback by the automaker in the EV space.

“We are taking advantage of our manufacturing flexibility to offer customers choices while balancing our growth and profitability. Customers love the F-150 Lightning, America’s best-selling EV pickup,” Ford CEO Jim Farley said in a statement. “We see a bright future for electric vehicles for specific consumers, especially with our upcoming digitally advanced EVs and access to Tesla’s charging network beginning this quarter.”

The Rouge Electric Vehicle Center will become a one-shift operation effective April 1. Roughly 700 affected employees will transfer to the Bronco and Ranger factory, Michigan Assembly Plant off Michigan Avenue in Wayne, Michigan.