$400 for one pineapple: The rise of luxury fruit

[240B]

CNN Business
By Danielle Wiener-Bronner
May 19, 2024

Imagine you have $400 to spend on a luxury dining experience. You might treat yourself to a tin of premium caviar, a bottle or two of very fine wine or a multi-course meal at a high-end restaurant.

Or you could blow it all on a single pineapple.

The Rubyglow pineapple –— bred for its distinctive red exterior and its sweetness — costs $395.99 at Melissa’s Produce, a California-based seller of specialty fruit and veggies. It took Del Monte, a wholesaler which sells a variety of produce but specializes in pineapple, a decade and a half to develop the red-hued fruit. A limited crop was first available in China early this year. Recently, Del Monte decided to see how the item would fare in the United States, and Melissa’s starting selling it at the astronomical price.



(more)
https://www.cnn.com/2024/05/19/business/pineapple-rubyglow-price/index.html

[Fishrrman]

A fool and his money...

[libertybele]

CNN Business
By Danielle Wiener-Bronner
May 19, 2024

Imagine you have $400 to spend on a luxury dining experience. You might treat yourself to a tin of premium caviar, a bottle or two of very fine wine or a multi-course meal at a high-end restaurant.

Or you could blow it all on a single pineapple.

The Rubyglow pineapple –— bred for its distinctive red exterior and its sweetness — costs $395.99 at Melissa’s Produce, a California-based seller of specialty fruit and veggies. It took Del Monte, a wholesaler which sells a variety of produce but specializes in pineapple, a decade and a half to develop the red-hued fruit. A limited crop was first available in China early this year. Recently, Del Monte decided to see how the item would fare in the United States, and Melissa’s starting selling it at the astronomical price.



(more)
https://www.cnn.com/2024/05/19/business/pineapple-rubyglow-price/index.html

I don't know if it was classified as a 'Rubyglow' pineapple, but Farmer Joe's had pink pineapple awhile ago -- not nearly the cost.  I didn't try any (they were giving out samples) -- pink pinapple???  I passed.

[rustynail]

Is the pink from the inserted mRNA?

[240B]

The $400 dollar pineapple is not a new thing. In the Victorian era, in Europe and globally, fruit was in fact a symbol of status. In Victorian times, to have an eatable pineapple or bananas on your table was mind-blowing for your guests.

Those guys hosting guests paid enormous money for the privilege.

[libertybele]

Is the pink from the inserted mRNA?

Nah .... that's extra and in a different pineapple altogether. 

[Smokin Joe]

They just did that so it would blend in better on the pizza! Fiends!

[Kamaji]

[libertybele]

They just did that so it would blend in better on the pizza! Fiends!

 

[LMAO]

People pay top dollar to eat fish eggs and fungus

Why not a pink pineapple?

[Smokin Joe]

People pay top dollar to eat fish eggs and fungus

Why not a pink pineapple?

Yeah. The trick is to capitalize on the next culinary gimmick.