Author Topic: Target loses $10B in 10 days after boycott calls over LGBTQ-friendly kids clothing  (Read 2189 times)

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Online mountaineer

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When you try to boost sales by catering to the .01% and at the same time alienating at least 50% of your customers, that's some powerful liberal math right there.
And we thought Million Man Math was whack!
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Online mountaineer

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Perspective: The power of parents
Boycotts of Target and other companies show parents can wield power in the marketplace. And it started with schools
By Emily Zanotti
Jun 9, 2023, 11:00pm EDT
Quote
Millennial mothers have been looking to cut our Target spending for years — and it turns out, it wasn’t nearly as difficult as we thought.

Target just had to make just one decision and around $13 billion in market value disappeared practically overnight, leaving American families (and perhaps Walmart) just a little bit richer.

Conservatives have been struggling to find a foothold against corporate wokeism, the injection of politics and social issues into business. But the past two months seem to suggest the tide is turning — dramatically.  ...

More than that, though, it seems the lockdowns revealed to parents just how little they knew about what their kids were being exposed to online or told during the school day, when they’re under complete control of some teachers, administrators and others who are increasingly aggressive about pushing political agendas.  ...
Entire article at Deseret News
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