Seeing as though the LGBTUVW population does not exceed 3% this idiocy makes utterly no marketing sense. Its just plain old prosthelytizing.
@skeeter I saw at least one of the Kellog's heirs and board member on a teebee show hosted by a fat retard named Orah a couple of decades ago,and compared to her,Che sounded like a radical right-winger. Inherited millions in addition to the millions she already received when she turned 21,as well as a board seat. So far left she had Oprah gasping. Or maybe she was just choking on a chicken leg? Anyway,if it hadn't been so sad that a young adult in America could be so clueless about real life,it would have been hilarious.
I also remember a comedy show title The Phil something Show where the host was a metro-sexual wuss with white hair that had trust fund white girls on one day discussing how they were going to use their millions/billions to make the world a better place,and the one comment that sticks out was one young woman was talking about the economy and inflation,and said something close to "it is so bad now the average worker can't even afford a typical Ford or Chevrolet because they cost around 50 thousand dollars!" IIRC,you could buy a new full-equipped Impala or Galaxy at that time for less than 6 grand.
BUT.......,she was smart enough to be born into a wealthy family,so who are we to question her?