Emphasis added.---EA.
Yes, ultimately it is not basically a religious or artistic issue, it is a free speech issue. If a baker can be forced to bake a homosexual designed cake, any business can be forced to make anything any customer demands.
You make widgets of a certain design and only that design? A customer comes into your shop and demands you make him or her a different design.
You will not be able to refuse to make what the customer wants on the grounds of "discrimination" against the customer. It doesn't matter if it violates your conscience or you lose money making designs you do not want to make, you now have to make them or be fined or put out of business for "discriminating."
The correct term for what Jazzhead and others like him are advocating is fascism.