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'Despacito' Boosts Puerto Rico's Economy

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'Despacito' Boosts Puerto Rico's Economy
7/6/2017 by Suzette Fernandez
http://www.billboard.com/articles/columns/latin/7857756/despacito-fonsi-yankee-bieber-boosts-puerto-rico-economy

Just two months ago, Puerto Rico’s governor, Ricardo Rosselló, declared the country bankrupt in order to restructure a $70 billion debt. However, reports reveal that the global smash "Despacito" by Luis Fonsi and Daddy Yankee has aroused the interest of foreign tourists to know the place where the superstars were born.

According to daily Un Nuevo Dia, tourist interest in traveling to Puerto Rico increased 45 percent since the song began to play worldwide. How did this happened? Just including the phrase, "this is how we do it down in Puerto Rico," and filming the music video in amazing locations certainly seems to have helped.

...

This week, the “Despacito” with Fonsi, Daddy Yankee and Justin Bieber leads the Hot 100 chart for an eight week now and, also, is frontrunner for Billboard’s Song of the Summer.

Excerpt.  Read more at http://www.billboard.com/articles/columns/latin/7857756/despacito-fonsi-yankee-bieber-boosts-puerto-rico-economy

Smokin Joe:
Competition for the tourist dollar. Funny how that can work. Why, it's downright capitalist!

Seriously, I hope it helps the economy there.

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