http://www.politico.com/story/2016/07/robby-mook-clinton-off-message-226364?lo=ap_a1 How to sell Hillary
Getting voters to trust Clinton is tough, campaign manager Robby Mook admits, and may not happen until after she's elected.
By Glenn Thrush
07/28/16 11:00 AM EDT
PHILADELPHIA — When you think about it, the 2016 Democratic National Convention is just a big, sprawling, staggering expensive Rube Goldberg contraption built for the sole purpose of making a skeptical America trust Hillary Clinton.
The speeches (especially by that other husband-and-wife act, the Obamas) have been well-received, the Sanders-vs.-Clinton disunity that was supposed to cripple the party melted in the cascade of cheers as Bernie ordered the faithful to get into line. But restoring the trust of voters is in the hands of Clinton and Clinton alone, and even one of the main architects of the Hillary Trust Machine, campaign manager Robby Mook, admitted on the eve of her big closing night speech.
“She has acknowledged that she needs to earn the trust of voters and that this is something she needs to focus on… the convention is the beginning of that process,” the sunny-edgy 35-year-old told me during an interview for POLITICO’s “Off Message” podcast on Wednesday, a few hours before Barack Obama’s rousing speech rocked the Wells Fargo Center.
more
