Drudge was and always has been a news aggregate site. A giant mass of click bait that he got paid for by tue click.
I think the biggest mistake we all made and Drudge took advantage of...was the belief we all had that he was conservative based on the amount of anti-Liberal stuff he links to.
Turns out he was just playing us to line his own pockets.
I had always assumed Drudge was gay and a bit more of an opportunistic entrepreneur than a conservative. Not trying to smear the guy, I had actually read he was openly gay, or at least, it was an open secret.
For me, it was "if he's not against us, he's for us". However, I never felt this site was expressly conservative.
He'll be gone within three years. Like Fox News, he just trashed his core constituency, and deliberately so.
That was a seriously poor business decision.