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The developer of "Lumosity" will pay a $2 million fine to settle federal allegations that it misled customers about the benefits of its "brain training" gamesAccording to the Federal Trade Commission, the popular program consisting of 40 mental games purported to improve performance at work and in school, and reduce or delay serious health conditions, including dementia and Alzheimer's disease."The bigger issue I think the government has is that they said that they have nothing to back it up," CBS News senior business analyst Jill Schlesinger told "CBS This Morning" Wednesday.In a statement, Lumosity said the federal action does not pertain to the quality of their product, but rather is a "reflection of marketing language that has been discontinued.""They also used search words so if you searched for 'dementia,' then the company was able to place an ad and pop that in your browser and you would see that ad come up so naturally you'd be inclined" to consider it, Schlesinger explained. "I search for dementia, now I see something that's promising that's going to help me avoid these conditions."
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Topic: Lumosity fined $2M for deceptive "brain training" games (Read 210 times)
