It gets really annoying when she says something I can't disagree with!
Fruits and vegetables are fun and do taste good. We are, and always have been, mostly vegetarian, thanks to a combination of not a whole lot of money for a lot of years and my wife's upbringing and personal beliefs. Kids always got the first dibs on any meat or fish when they were growing up, since a balanced diet is vital for growth. Now the grandkids do the same, though they actively look forward to the veg dishes.
Odd kids, really!
Now as to dictating what people eat - just no. OK? If you really want to help people eat more fruits and vegetables, Michelle, do something useful. Encourage farmers to diversify their crops. Kill the ethanol/corn subsidy that makes growing huge fields of a crop not for human consumption so economically appealing. Increase policing in low income (AKA food desert) areas so that people are not afraid to open a store in that area to sell real food, not processed crap from behind bulletproof glass.
Support urban regeneration and the re purposing of abandoned lots to communal gardens.