Author Topic: Embrace the Coast Guard’s Strength  (Read 169 times)

0 Members and 1 Guest are viewing this topic.

Offline rangerrebew

  • America defending Veteran
  • Moderator
  • *****
  • Posts: 103,995
  • �It�s easier to fool people than to convince them
Embrace the Coast Guard’s Strength
« on: September 14, 2018, 09:01:39 AM »
Embrace the Coast Guard’s Strength

Proceedings Magazine - September 2018 Vol.

by Lieutenant Commander Luke Petersen, U.S. Coast

What’s in a motto? Can a few words set the tone for an organization? Or summarize its culture? The Coast Guard motto— Semper Paratus  or “Always Ready”—supposedly does both. It is an aspirational slogan that also describes an ethos engrained in every Coast Guardsman. The Coast Guard prides itself on being ready for any and every task and mission.

According to past Commandant Admiral James Loy, however, the motto is a curse, “a description of an operational readiness level that we refuse to let slip.” If an organization is “always ready,” it is hard to argue that it cannot meet its missions, that it needs more funding, more people, or more support. As Admiral Loy concluded,
“A society does not ever die ‘from natural causes’, but always dies from suicide or murder – and nearly always from the former….”
    ― Arnold Joseph Toynbee’s A Study of History.

Share me

Digg  Facebook  SlashDot  Delicious  Technorati  Twitter  Google  Yahoo