Could Chrysler Be Killed This Friday?

[mystery-ak]

 Could Chrysler Be Killed This Friday?
Chris Bruce
6 hrs ago

Swirling rumors suggest that one of America's oldest remaining automakers could be on the chopping block.

Sergio Marchionne will hold an investor's meeting in Italy on Friday, June 1, in Balocco, Italy, where the CEO will possibly kill one the corporation's most historic brands. FCA specialist Larry P. Vellequette of Automotive News reports that "a source told a European colleague" that Marchionne would declare the end of the Chrysler brand in the speech to investors.

In addition, Marchionne could detail plans to pull Fiat out of the United States and China, according to Automotive News. The brand would re-focus on building vehicles for Europe, Brazil, and emerging markets.

FCA's big strategic pivot would free up money to invest even more into Jeep, which is already the corporation's most profitable division. Among the new products reportedly on the way, there would be an even smaller SUV below the Renegade and the luxurious Grand Wagoneer for challenging the upper end of the segment.

more
https://www.msn.com/en-us/autos/news/could-chrysler-be-killed-this-friday/ar-AAy2mSb?ocid=ientp

[endicom]

Could Chrysler Be Killed This Friday?
Chris Bruce
6 hrs ago

Swirling rumors suggest that one of America's oldest remaining automakers could be on the chopping block.

Sergio Marchionne will hold an investor's meeting in Italy on Friday, June 1, in Balocco, Italy, where the CEO will possibly kill one the corporation's most historic brands. FCA specialist Larry P. Vellequette of Automotive News reports that "a source told a European colleague" that Marchionne would declare the end of the Chrysler brand in the speech to investors.

In addition, Marchionne could detail plans to pull Fiat out of the United States and China, according to Automotive News. The brand would re-focus on building vehicles for Europe, Brazil, and emerging markets.

FCA's big strategic pivot would free up money to invest even more into Jeep, which is already the corporation's most profitable division. Among the new products reportedly on the way, there would be an even smaller SUV below the Renegade and the luxurious Grand Wagoneer for challenging the upper end of the segment.

more
https://www.msn.com/en-us/autos/news/could-chrysler-be-killed-this-friday/ar-AAy2mSb?ocid=ientp

Marchionne has long spoken of consolidation in the industry and a need to merge or partner with another car company. No takers.

Nissan is contracting its US operations.

Hyundai is expanding its US operations.

Chinese companies are making inroads around the world.

[Frank Cannon]

Jeep, which is already the corporation's most profitable division.

That's not saying a lot when you look a the shit stew of garbage that Fiat is involved with. The 500 is a loser. People wanting an ugly little car buy Minis. Minivans are dead. Jeep anymore are garbage cans for poor people who can't afford a real four wheel drive. All they have is a couple hot Dodges and the Fiat Panda. Meh.