Author Topic: ESPN subscriptions drop to lowest point since 2005  (Read 906 times)

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Offline endicom

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ESPN subscriptions drop to lowest point since 2005
« on: November 24, 2016, 03:01:23 am »
Market Watch
Erich Schwartzel
Nov. 23, 2016

ESPN lost about two million subscribers last year, marking the lowest number of subscribers for the sports powerhouse since 2005, according to a Walt Disney Co. filing issued Wednesday.

ESPN had 90 million subscribers at the end of the 2016 fiscal year ended Oct. 1, according to Disney’s DISN, -0.53%   annual report. It was another year of gradual decline for the network, which had about 100 million subscribers in 2010.

More... http://www.marketwatch.com/story/espn-subscriptions-drop-to-lowest-point-since-2005-2016-11-23

Offline DB

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Re: ESPN subscriptions drop to lowest point since 2005
« Reply #1 on: November 24, 2016, 03:25:44 am »
Market Watch
Erich Schwartzel
Nov. 23, 2016

ESPN lost about two million subscribers last year, marking the lowest number of subscribers for the sports powerhouse since 2005, according to a Walt Disney Co. filing issued Wednesday.

ESPN had 90 million subscribers at the end of the 2016 fiscal year ended Oct. 1, according to Disney’s DISN, -0.53%   annual report. It was another year of gradual decline for the network, which had about 100 million subscribers in 2010.

More... http://www.marketwatch.com/story/espn-subscriptions-drop-to-lowest-point-since-2005-2016-11-23

I'm sure it couldn't have anything to do with going full tilt left... The ESPY award for Jenner was disgusting.

Offline endicom

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Re: ESPN subscriptions drop to lowest point since 2005
« Reply #2 on: November 24, 2016, 04:50:13 am »
I'm sure it couldn't have anything to do with going full tilt left... The ESPY award for Jenner was disgusting.


Finding ways to pizz off about two thirds of the country is a good way to lose business.

Offline jmyrlefuller

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Re: ESPN subscriptions drop to lowest point since 2005
« Reply #3 on: November 24, 2016, 10:22:31 pm »
I'm sure it couldn't have anything to do with going full tilt left... The ESPY award for Jenner was disgusting.
Perhaps indirectly. The big issue here is cord-cutting. ESPN has long built itself on the bundle model—get onto the basic cable package, then force every cable subscriber to pay $6+ per month for it (plus an extra $1 for ESPN2), even if they don't watch it. Then, they can use that money to pay ridiculously high rights fees to colleges and pro sports leagues to lock them into long-term contracts, keep them out of the hands of their competitors and off the free airwaves. So, if they have a crappy product surrounding all those sports that people want to watch, that's too bad—because if they want to watch those sporting events like the College Football Playoff, they're only allowed to do it on ESPN.

That model is starting to crumble. For one, in the worst-case scenario, people can find radio broadcasts and/or follow along as people tweet about it on Twitter. Then you have increased competition: hockey is certainly not languishing away without ESPN; it's as strong as ever with NBC as its single partner, and with the Internet now, there are literally hundreds of options for its bread-and-butter product, college sports—and even as ESPN tries to corner as many as they can, they can't possibly cover them all. The rise of Netflix as a major content producer will likely be the biggest dent: consider many of the most talked-about shows on "TV" now. House of Cards, Orange is the New Black, Fuller House, Unbreakable Kimmy Schmidt, Stranger Things—all are Netflix shows you won't find on traditional TV. When the Netflix subscription becomes the primary source of entertainment for a household, that leaves TV channels like ESPN, who only operate through cable companies and not direct to the consumer, out of the loop.
« Last Edit: November 24, 2016, 10:24:17 pm by jmyrlefuller »
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