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Elections 2024 / Re: Cut the check: Trump asks for 5% from down-ballot candidates who use his image
« Last post by Maj. Bill Martin on Today at 04:27:53 pm »NIL works in college. Why not politics?
Because you are taking the image/name/likeness of a private person and using it for commercial endorsements. You can't state or imply publicly a person's commercial endorsement of something without their permission.
However, if an athlete makes gratuitous public statements about a product, like in an interview or something, then that commercial entity could use those words without paying NiL because the player put those words in the public domain of their own volition. Image and likeness would still require compensation, though.
Trump is a public political figure, so his public statements regarding political matters, including any endorsements, are a matter of public record and can be repeated by anyone. For either positive or negative purposes.